Maintaining profitability and visitor satisfaction in the very competitive hotel sector depends on knowing how to balance pricing policies with perceived value. This summit will give attendees knowledge of efficient pricing strategies that not only maximize income but also fit the changing expectations of today’s guests. Through investigating the junction of price and value, participants will learn how to craft offers that appeal to customers and foster long-term loyalty.
Apart from pricing techniques, the summit will explore the complexity of hotel distribution. Managing distribution properly has become a major determinant of income maximizing with the explosion of online travel agencies (OTAs), direct booking channels, and new platforms. Professionals will discuss effective ways to negotiate this complex terrain so that hotels may have control over their brand and price while nevertheless reaching their target market via the appropriate channels. Deeper knowledge on how to properly disperse their goods will help attendees leave with better visibility, lower expenses, and higher profitability in a competitive market.
Date: 12 – 13 December 2019
Place: The Magani Hotel & Spa
Subject include website optimization, traffic, and analytics.
